Mallorca clearance deals go online, but sales stay in shops

Small shops on Mallorca, in the Balearic Islands, are listing clearance deals online, but customers buy the products in store. The Balearic Islands retailers’ association Afedeco is running the Darrer preu campaign from 4 November to 4 December, bringing offers from Mallorca shops together on one website.

At darrerpreu.com, shoppers can browse deals, find participating shops and reserve products. They do not need to pay online: the purchase takes place at the shop.

The offers include last remaining items, end-of-season stock, discontinued products and bundles. Afedeco says the campaign aims to help small retailers sell goods that have been slow to move, while bringing more customers into local shops.

Topics: Economy

Source: Europa Press / Mallorca.com