Ibiza: One in four visitors travels with family

On the island of Ibiza (Eivissa), one in four visitors travels with family. The island council said on Thursday, 12 November 2026, that 58 per cent of those family visitors return to Ibiza, according to its study. They rate their holidays an average of 87 out of 100.

New signs for family offers

The council is adding 32 identification signs to its Eivissa Family Moments scheme, including 12 in its “Star” category. The signs mark offers in the scheme; the council has not said it is creating 32 new ones.

Eivissa Family Moments currently has 15,849 places and 177 public and private offers. These include accommodation, restaurants, activities and experiences across the island’s municipalities.

Making trips easier to plan

The study found that family offers need to be easier to discover, combine and book. The council also wants businesses to make their services more visible and better suited to families.

For 2027, it plans a shared calendar of family activities across Ibiza’s five municipalities, a catalogue of experiences and a stronger presence for the offers on Eivissa Travel’s digital channels. The council wants family tourism to generate more activity in spring and autumn.

Topics: Tourism

Source: Europa Press / Mallorca.com